6 Common Social Media Mistakes

Managing social media is easy. You just throw up some updates, right? Wrong. There is a reason why many companies choose to hire a professional to manage their online presence, or undergo training. When you have your business to run, it can be difficult to also stay on top of social media developments, your updates, communication, and response in the social media world. The most…

3 LinkedIn Features You Didn’t Know About

LinkedIn recently released some new features that make business networking easier, including “Signal”, open groups, and company status updates.

Q&A With LinkedIn Expert Hillel Porath

Hillel Porath is the Online Marketing Director for IsraelExporter.com, a membership-based website for Israeli export companies. Hillel has generated thousands of leads for his clients by helping exporters connect with distributors, retail buyers, and sales reps.  He also consults for Skylimit, a leading business development and marketing company working with Israeli export companies seeking to open new markets. He also maintains a popular internet marketing…

Google Rep Shares Website Optimization Tips

Some pointers from Ariel Hochstead of Google Israel, who gave a presentation about using Google Analytics and Google Webmaster Tools for web development yesterday at WordCamp Jerusalem.

My Thoughts on Thought Leaders – Guest Blog Post

I’m honored to have been a guest blogger on Hillel Porath’s iyazam internet marketing website. It’s a terrific resource on generating and promoting online content, and using the internet to grow your business.

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